Skift Take
Mass personalization, artificial intelligence, and ubiquitous connectivity were three of the big megatrends at CES 2017 this month, which offer significant strategies for new innovation in the meetings and events industry.
The Future of Meetings & Events
The annual CES technology event in Las Vegas every year is a monster. Over 175,000 people descend on the city to explore the newest tech products disrupting how we live and work, and no one leaves unscathed by the sheer force of innovation and creativity at every turn.
I spoke with Gary Shapiro, CEO of the Consumer Technology Association, which produces CES, about the future of connectivity and the rise of artificial intelligence and voice responsiveness into the mainstream in 2017. He also discussed how CES is focusing more on tourism and hospitality.
For example, Carnival Corporation CEO Arnold Donald was the first travel industry chief to ever keynote at CES in its 50-year history. Carnival's new Ocean Medallion platform will potentially shift how the travel industry accomplishes mass personalization, which the meetings and events industry needs to jump on, starting now. Read the full story here.
Speaking of megatrends, I'm hosting a Skift Webinar with Four Seasons Hotels and Resorts on January 26, focusing on how luxury hotels are redefining business events to drive professional and personal development for n
