Skift Take
One of the largest obstacles for travelers with disabilities is simply a lack of information. Hotels are missing out on a huge segment of the tourism market by neglecting to promote their accessibility features.
Despite the millions of people around the world living with disabilities, the hospitality sector has largely overlooked the importance of promoting accessible features to travelers.
Stephen Cluskey, CEO of accessibility solution provider Mobility Mojo, highlighted this message while speaking Wednesday at Skift Global Forum 2019 in New York City. By treating accessibility as mainly a legal issue, many companies miss out on how much it can actually grow their business.
“We’ve found that hotels view accessibility as a compliance thing rather than an asset,” he said. “In fact, it is one of the most underutilized assets a hotel has. They will spen