Why a Backer of CitizenM Hotels Is Investing in Greener Aviation Fuel Now


Skift Take

The CitizenM and Student Hotel backer is investing as part of a 10-year deal, which shows there's real momentum behind manufacturing this type of fuel. The question is when, or if, it will ever become cheap enough to make a real difference.

Dutch investor APG is investing in sustainable aviation fuel, after striking a 10-year commitment deal with manufacturer SkyNRG. The investment, announced this week, will help it tackle its own carbon emissions resulting from business travel, but also contributes to the overall development of this type of fuel, which could drive down prices. Airlines and company travel managers have long argued it will be difficult to pass on the costs to passengers, as the fuel is typically three to four times more expensive than