The Caribbean Destination Intelligence Report

Few regions have benefited more from the post-pandemic tourism surge than the Caribbean. Headline figures tell the tale, including a 30% increase in consumer spending and 17% growth in cruise arrivals since 2019. More immediately, hotel RevPAR has increased 10% year over year in 2026.  

While travel leaders across the Caribbean should be proud of these accomplishments, there are real challenges they must address together. 

This report examines three structural headwinds for the Caribbean region: 

1. Demand vulnerability: A destination-by-destination map of where the region’s markets sit on the structural risk landscape, plotting dependence on U.S. travelers against the diversity of international routes flying in. 
2. Investment readiness: Where capital is moving, and where the development pipeline is growing. 
3. Brand health: New survey data from Skift Advisory shows which Caribbean destinations are winning the traveler mindshare battle, which are at risk of losing market share, and which are emerging and claiming new territory.

The report also includes an interview with the Jamaica Tourism Board, which provides a window into how individual markets are approaching the exciting yet uncertain future of one of the most popular leisure destination regions in the world.