Accor Bets on Luxury to Close Gap with Marriott and Hilton
Accor aims to expand its share of luxury hotels by debuting its Orient Express brand this year and fine-tuning its other brands, like Fairmont and Sofitel.
Luxury
This comprehensive archive offers the latest insights, trends, and developments in the luxury travel industry, tailored specifically for professionals and stakeholders in the field. Featuring in-depth analysis and updates on hotels, tours, airlines, and cruise lines, the news stories in this collection provide essential information for those seeking to stay ahead in this rapidly-evolving market.
Hyatt in Talks to Buy Playa Hotels in All-Inclusive Resort Push
Ever since Hyatt acquired Apple Leisure Group for $2.7 billion in 2021, it has been expanding its presence in the all-inclusive resort segment, which has gone upscale in recent years.
Sandals Resorts to Launch Ad Blitz and Brand Overhaul: ‘Made of Caribbean’
Now that all the big hotel chains are muscling into the all-inclusive space, Sandals aims to stand out by reminding travelers of its Caribbean roots.
Soho House Draws Buyout Offer – at an 80+% Premium
All signs point to the buyout offer being okayed, given that it has support of Soho House's largest shareholder, Ron Burkle, and that it values the company at an 83% premium to its most recent market closing price.
Hyatt Strikes Deal to Add The Venetian in Las Vegas to Loyalty Program
The agreement helps Hyatt meet surging demand while expanding earning and redemption options for loyalty members in a crucial market.
Q&A: Accor’s Maud Bailly On How Sofitel Is Redefining Luxury Hospitality
There’s no one-size-fits-all approach to luxury hospitality, but Accor believes it’s up to major brands in the space to push the envelope. After a major rebranding, Sofitel has taken up the mantle of redefining luxury by investing heavily in team training, taking a stand for sustainability, and more.
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Hilton Execs Say Next-Gen Wealth Will Shape Luxury Hotel Growth
Hilton is wise to fine-tune its brands, adapting them for localized appeal in emerging markets. It will also need to develop relationships with the next generation of owners if it wants to expand its empire.
The Long Game: Why Family-Owned Hotels Are Redefining Luxury
To find the most pure version of hospitality, travelers are increasingly looking to family-owned properties. Owners take a longer view of stewardship and care more about craft and making the right decisions, and not just the most expedient, profit-friendly ones.
LVMH’s New Luxury Travel Push With Belmond
In 2025, Belmond is rolling out offerings with old-school opulance that feels ripped from the pages of an Agatha Christie novel — if Christie's characters had wellness spas and farm-to-table dining. Think of Belmond as an anti-Aman: less minimalist zen, more maximalist glamour.
How AlUla Is Redefining Luxury Travel for the Modern Explorer
The luxury travel sector is shifting towards deeper cultural engagement and authenticity. AlUla is carving out its niche in the industry by offering travelers exclusive access to one of the world's most ancient civilizations.
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