Meetings and Events Industry News

Meetings must evolve to keep things interesting for attendees, and the ability to offer them unique interactions helps set cities apart.

It's surprising that more destinations don't create virtual trade shows like this. Although with virtual reality looming on the horizon and growing numbers of millennials moving into decision-making roles, that could motivate more cities to build these platforms in coming years.

Destinations from Vienna to Los Angeles are promoting their smart city infrastructure and technology to engage meeting planners and attendees.

At last, a U.S. tourism bureau has developed its digital meetings content and user interface on par with the best leisure content/UI available out there.

Vienna represents the missing link to date between the rise of smart city infrastructure development and destination marketing aimed at next generation conference organizers.

Everything in today's Skift MeetingsIQ highlights ways that companies are rethinking old strategies in the global meetings and events sector.

Andaz was the first corporate hospitality group to base its brand identity on the idea that a hotel could be a portal into the local neighborhood, and now it's building on that by introducing guests to more destination partners outside the hotels.

Melbourne illustrates the business potential of sharing knowledge industry networks between city governments, convention bureaus, local businesses and residents to co-create next generation conferences.

Tourism Montreal is sharing great meetings-specific digital content, which is inspiring other destinations like Palm Springs to do the same. In the hospitality sector, Hilton Hotels is the leader of meetings content with its Connect+ platform.

The city of the future is an international, interdisciplinary knowledge sharing machine.