Online Travel News

Americans want savvy pricing regarding their travel experiences in the new year, as they keep an open mind about the type of things they plan to book. 

There's nothing quite like a surprise travel gift — and U.S. travelers are ready for it.

Having your top executives jailed is one thing. But as that issue recedes, Lastminute.com needs to deal with its under-performance issues and execute on strategy shifts.

Innovation continues to drive the travel industry forward. By bringing blockchain technology to the hotel booking space, a recently launched startup is adding a new dimension to the booking process and changing the way the hospitality and event industries interact with their customers.

As consumer content preferences shift increasingly toward short-form video on social media channels, travel brands — which often have rich, visually compelling content to leverage — have an opportunity to showcase their key messages in new, creative, and hyper-relevant ways.

Airbnb was the top travel brand spender on U.S. TV, but Expedia Group brands collectively committed more dinero. Booking.com got way more active than last year.

The new year will give no rest to a weary travel industry. After years of work to dig out of the hole the pandemic put us in, travel in 2023 may find that the hardest part still lies ahead. The groundwork for growth is in place but achieving success will be no simple task.

Skift Take: In this video from Skift Global Forum East 2022, we hear from Muzzammil Ahussain, executive vice president, travel, at Seera Group, about its Almosafer brand’s pivotal role in helping roll out Saudi Arabia’s 2030 travel and tourism initiatives.

In this video from Skift Global Forum East 2022, we hear from Chris Hartley, CEO of Global Hotel Alliance, on how independent properties can lower costs, unlock bigger revenue opportunities, and compete in an environment where big brands and online travel agencies rule the world.

Now that pandemic-era travel restrictions have been lifted, Abu Dhabi is positioning itself to compete on a larger scale globally. The new “Experience Abu Dhabi: Find Your Pace” campaign seeks to capitalize on growing travel demand by spotlighting the unique and diverse experiences the destination offers.