MakeMyTrip Dominates Travel Search in India - Can it Hold On to Its Lead?
MakeMyTrip excelled in 2024 with strong growth and Google dominance but faces rising competition in India’s rapidly evolving online travel market.
Online Travel News
Here’s what's latest in online travel news, focusing on key trends, technologies, and strategies influencing the booking landscape.
Discover the latest developments in booking platforms, the transformative role of AI and machine learning in creating personalized travel experiences, and the profound impact of mobile technology on consumer behavior.
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Highlighted topics include the growing role of user-generated content and reviews, as well as the impact of social media on online travel bookings.
Skift's online travel news offers essential insights, exploring the competitive landscape, including the successes and challenges faced by major online travel agencies (OTAs), emerging startups, and established travel companies evolving in the digital age.
Keep up with the ever-evolving online travel market and its implications for both industry professionals and consumers.
Altimeter Capital Partner Says AI Will Transform Travel Search: 'It's Already Happening'
Thomas Reiner says the best case scenario for online travel agencies is that they lose commissions. And metasearch engines could become things of the past.
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GetYourGuide Shows European Commission How Google Should Fix Its Travel Ads
The European Commission may soon decide what Google must do to comply with the Digital Markets Act. In the experiences sector, GetYourGuide's proposed advertising changes may be an improvement for platforms and operators, but is the lack of price comparison among companies what travelers really want?
Kayak's CEO: First AI-Online Travel Deal Will Be Like 'A Dam Breaking'
There are huge stakes in how AI in travel will develop. And the truth is no one can say for certain at this point how it will play out.
Oyo's New Rule: Unmarried Couples Not Allowed Hotel Stays in Meerut, More Cities Could Follow
Oyo’s new rule reflects a tricky balance between growing its business and meeting societal expectations. It might win local approval in some markets but could turn off younger, progressive travelers.
The Long Tail of Luxury Travel Rewards
Loyalty programs used to feel cookie-cutter — you had points, but your options were limited to a standard king-size suite or a business-class seat. Today, points let you dream bigger (and more luxe), whether it’s a secluded wellness retreat, a private cultural tour, or a completely custom vacation rental.
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EaseMyTrip Leadership Change: Rikant Pittie Takes Over as CEO After His Brother Resigns
EaseMyTrip’s push into study tourism and EV manufacturing shows ambition to expand, but the leadership change and financial pressures leave questions about execution. Shareholders will be watching closely.
Listings Were Never the Answer
We may be at an inflection point where the very nature of how we discover and book travel is being fundamentally reimagined – and listings are increasingly not the best answer.
Hotel Versus OTA Direct-Booking Tussle Will Shape Distribution for Years to Come
Will hotel websites become the dominant distribution channel for hotels by 2030, leaving online travel agencies behind? It could certainly happen. However, there are reasons that scenario might not take place. Let's discuss this again in five years.
Capital A Seeks to Clear Distressed Status With $1.3B Capital Cut
Capital A is shifting its focus beyond aviation, aiming to build a stronger, more diverse revenue stream. This would also help the company rely less on the volatile aviation sector.