KLM is the first airline to put a live wait time on its social media pages, but its a feature that airlines serious about social customer service will quickly copy. Hopefully the competition means faster social responses for all flyers.
KLM is succeeding in building a series of digital initiatives that bear the carrier's name, but are attractive to travelers of all airlines and ultimately strength the KLM brand without changes to fares, routes, or amenities.
Nice of the controllers to do this before the summer season really heats up, but expect similar push back from other national air controllers as the EU exerts its authority.
Legacy carriers haven't had much success battling low-cost carriers on short-haul flights in Europe, but Air France's latest attempt may be just the thing the airline needs to keep loyal customers and bargain shoppers happy.
Air France’s request can’t be of much consequence to the manufacturer: Airbus is working through a record number of single-jet orders and breaking ground on its first U.S. assembly line.