Articles tagged “alaska airlines”

Alaska Air and Virgin America can rightly argue that they need a marriage to compete with the likes of Delta, America, United and Southwest. JetBlue, meanwhile, which made an unsuccessful bid, gets left out in the cold.

The combined Alaska Airlines-Virgin America would give it the leadership position in seat share on the U.S. west coast, make it the fifth largest carrier in the country, and put it in a better position to compete with the legacy carriers.

A little excitement in aviation today as two of the U.S. most-liked airlines plan to create a single carrier.

It looks like an Alaska tie-up is more likely and more beneficial to passengers.

For Alaska Airlines, sudden changes to its loyalty program may be a lesson learned in how temperamental frequent flyers can be. But in the end, travel hackers will have to either play the game that the airlines create or quit.

The new Alaska Airlines brand is a case-study in getting it right. While clearly updated with a modern lines and a new palette, the new brand carries the best of Alaska Airlines' legacy in its DNA.

More passengers will be flying twenty years from now than ever in aviation's history, with projections more than doubling today's passenger numbers. Upscaling the aviation industry to meet this unprecedented demand will require new and more efficient processes, and greater investments in technology.

As the relationship gets cozier, who knows what sort of collaboration will come next?

This short-term promotion has half-baked written all over it.

A smart move by LoungeBuddy to partner with a platform business travelers already use, and to create a system that's easy for staff to use so congestion can be prevented.