Booking Holdings

Google is eating the world. When metasearch sites such as Trivago see a strategic benefit in increasing their advertising in Google metasearch, it's not only enough to make your head spin, but it's ominous from a competitive standpoint, as well.

This news will trigger responses from elated to downright furious, whether you're a Bonvoy member, Marriott hotel owner, a property manager, or just someone concerned about the growth of homesharing around the world.

Honesty is the best policy. Even if it clashes with a nice FareHarbor bootstrapping story that seemed too good to be true.

In the face of a fast-growing and innovative rival, Grab’s foray into travel, starting with hotels, could give it an edge over archrival Go-Jek, which does not do travel — yet.

In our upcoming webinar on Wednesday, May 8th, 1-2 p.m. EDT, we’ll examine the tactics used by leading retail brands to target high-value customer segments and uncover actionable strategies for travel marketers to build a more sustainable e-commerce model.

In light of Airbnb buying HotelTonight, Skift looks back at the many copycats of the mobile-first hotel booking agency. Where are they now?

Context is everything, and it’s hard to have that when the company reporting a bunch of facts and figures makes it hard to have comparisons to past data. We can’t wait to see that S-1 filing, eventually.

This year is shaping up to be the year when Airbnb gets all of its ducks in a row before the big IPO. Investing in adjacent businesses like Oyo is a major part of that strategy. But will any of this ultimately matter — or make a difference — once the company goes public?

While traditional tour operators might not offer the flexibility that Lastminute.com does with its package vacations, they do have an advantage in terms of exclusivity.

Going down the rabbit hole and considering the effect of a big tech crackdown in travel, Google and global distribution systems have perhaps the most to lose. It's likely, though, that few, if any, of Elizabeth Warren's proposed restrictions will ever become U.S. law.