Articles tagged “carbon offsets”

Travelport's Tom Kershaw was not shy with us about sharing how he feels about what is real and what is just a pure waste of time in the travel industry's efforts to be green.

Climate change risks taking a direction in years ahead that could endanger our grandchildren. This panel talk does a good job of capturing the current state of airline thinking about whether aviation will reduce its carbon emissions.

The rise of Airbnb has revealed consumer preferences to be more flexible than previously assumed. Independent hotel company Room2 is responding in the UK by innovating in brand standards. It has signed $110 million in new net-zero hotels.

More industry stakeholders now recognize what practices are effective for their sustainability journeys. In the overall industry, however, gaps persist and there’s still a lot more work to do to put these strategies into practice. That was what we heard this week from industry leaders during our sustainable tourism summit.

Multiple sources of data seem to be overwhelming some companies. But it's probably a nice problem to have as organizations count down to net zero.

With the search engine also publishing the methodology and framework for other travel sellers to adopt, there's a greater chance that carbon emissions data will eventually become standardized, and less confusing. But there's still a long way to go.

Microsoft's news this week underscored a bigger problem: It no longer seems to be about how to cut carbon emissions, but rather how that gets counted.

This new “field evidence” based on a European airline's bookings is a reality check: passengers might say they'd pay a small amount to offset their flight, but they’re clearly not.

Travel brands have little choice but to make a fresh start with their loyalty programs, because they can't keep on extending points and status forever.

Jareth Vermeulen is tasked with showing tourism’s greener side at Aruba’s Bucuti & Tara Beach Resort.