Articles tagged “customer experience”

Implementing strong health and safety measures, and then communicating them to customers in a clear and meaningful way that builds confidence and loyalty across every touchpoint, is essential for airlines as they navigate a way out of the Covid-19 crisis.

Sabre has created a new role of "chief services officer." It might sound like a gimmick, but the concept actually has deep roots in the technology sector.

The coronavirus pandemic has brought about unprecedented challenges to both travel providers and their customers. While policies and procedures are constantly in flux, there are some steps travel brands can take to clearly communicate with their customers on the right channels at the right time.

Reducing plastic waste is just step one. Step two is implementing alternatives to plastic. But how do companies get travelers on board if the alternatives are flawed? Part of the answer lies in forthright communication.

Utilizing data is an integral part of how travel brands can offer a better customer experience. But securing this data, protecting customer privacy, and building trust can be equally essential to supporting both the human experience and the bottom line.

Loyal customers may love your product and service, but the goal is to get them to spread the word. Here's everything you need to know about Net Promoter Score and how to retain, grow, and convert brand advocates.

What’s in store for the business travel sector in 2020? Our newest trend report, created in partnership with corporate travel management leader TripActions, offers a prediction on the 10 trends that will have the biggest impact on business travel in the year ahead.

For airlines to deliver a seamless passenger experience, technology, people, and systems must connect on the back end.

Gone are the days when “legacy systems” could explain away a travel brand’s inability to deliver next-level personalization.

Attaining direct bookings can be a tough fight, especially for independent hotels that tend to operate on tighter marketing budgets than their corporate counterparts. But if the independents get the tactics right, there’s a lot of room for growth.