Articles tagged “four seasons”

For hotels, Instagram videos are essentially 15 seconds of free advertising, so it makes sense for any company with social media know-how to get on top of this trend.

The most money is spent on overhauling websites where hotels are finding it's key to include guest reviews to establish a sense of transparency and trust with online bookers.

Four Seasons are becoming a given feature at UNESCO World Heritage Sites, but this is the chain's first African foray south of Egypt and Morocco.