Travel Loyalty News

Millennial travelers represent a lucrative source of spending for travel brands but also a confusing web of contradictory habits than can be difficult to unravel. What deeper insights are really driving millennial travel habits, and how are marketers adapting their strategies to cater this surging age group?

Inaction may provide a bit of assurance, but it's not the same as a clear plan that gets guests excited about a brand's future.

Budget travelers have fewer options for earning elite status this year.

25 Moments that Mattered in 2015: To make our selection of 25 moments, we thought back to the stories that drove reader engagement and sparked discussion among both travel experts and the general public. Some stories were quick blips that represented bigger things while others were narratives that built slowly through out the year. Each one, though, spoke to where we are right now when it comes to the big business of global travel.

It's success building loyalty is one of the best signs here.

Private Jet service as a complement to VIP commercial flights is not a new concept, but what makes this unique is Etihad's choice of Victor, which has a strong network of operator partners and uses a booking app that is similar to a well-know ride sharing app.

Middle America isn't sexy, but it's an enormous part of the travel sector and one in which there are multiple opportunities to innovate.