Articles tagged “mobile apps”

The idea's there, but why not take it a step further and personalize it that much more?

HotelTonight is no longer a mobile-only company. It's no longer just for same-day stays, as its name once implied. Investors seem to want no potential income left on the table, even if the brand must lose some of its original distinctiveness.

If mobile is increasingly becoming a more popular channel, not only for booking and search but also for in-destination travel experiences, this report is proof that hotels have a lot of work to do when it comes to their apps.

Where online travel agencies make it easy for guests to book hotel rooms from their smartphones, hotels need to do a much better job if they want more direct bookings. And they need to make better apps while they're at it.

Big data, AI, and geo-fencing are coming together to reshape the hotel guest experience, and their combined influence will no doubt change the way hotel brands manage their loyalty programs.

Given how much time we all spend at airports, it's a sector of the travel industry that's ripe for technology innovation and disruption.

Even more exciting than the launch of this app is the transformative potential it could have for the participating independent hotels in terms of data sharing, loyalty program opportunities, messaging, mobile services, and so much more.

Minority Report meets hotels. It was inevitable. It’ll be interesting to see how this tech evolves, and how hotels walk the fine line between being serviceable and just pushing ads into guests’ phones.

Whoever believes that online travel agencies are down and out during this direct bookings push by hotels is sorely mistaken. Not only does this data show travelers still fully embrace booking sites, it also shows that they're increasingly using them on mobile devices -- a platform increasingly eating share from desktop.

With airline profits likely to continue for awhile, it's probably time for U.S. carriers to invest in innovation.