Articles tagged “nh hotels”

Thailand's Minor Hotels is tired of running eight different hotel apps, and customers are tired of downloading them. Moving to an umbrella brand makes sense. The company can consolidate its tech, better recognize its most loyal customers, and drive more direct bookings.

The move would give Minor International more flexibility in managing its assets and capital and comes a month after the chairman announced an ambitious growth strategy

Minor, with 540 hotels, aims to solidify its position as a major player. Expect it to expand its portfolio by 200 hotels by 2026, possibly through some M&A.

Minor Hotels, the hotel group behind brands like NH Hotels and Anantara, is going all-in on post-pandemic growth. It plans to increase its hotel portfolio by 36% by the end of 2026.

Minor Hotels has an aggressive growth strategy to expand by 2025. Details about the company's strategy reveal a lot about bigger-picture trends in the hotel sector.

Global Hotel Alliance gained from Spain’s tourism recovery in the fourth quarter of last year, following the addition of NH Hotels into the fold.

As countries like Saudi Arabia and Qatar turn towards tourism to diversify the economy, Dubai wants to make sure that its position as the top tourism destination in the region is maintained.

Global Hotel Alliance notches up 21 million members after signing up Spain’s NH Group. It might now have an eclectic mix of global independent brands, but will need to watch its rivals' next steps closely: if they're not merging, they're leveraging their considerably greater size and scale to secure new loyalty partnerships outside traditional hospitality channels.

Would NH Hotel Group have been better off with Hyatt? Perhaps we’ll never know. But maybe there’s another company out there that isn’t afraid to get into a bidding war with Minor?