While MakeMyTrip achieved milestone numbers in terms of gross bookings and profitability, the company grappled with certain supply side hiccups during the first quarter of the new fiscal year.
The tours, activities & experiences market is a lucrative and under-explored opportunity in the travel industry. Its high fragmentation, influx of small suppliers, and rapid shift from offline to online makes it a goldmine for online intermediaries to gain market share from traditional offline players
The junk fee issue has gone mainstream and the travel industry has no choice in how to respond: It cannot win this battle. It cannot fight back. There's no chance it will win.
India's aviation industry is set to witness the next wave of growth from smaller towns. This presents a valuable opportunity for travel companies to tap into this market and attract individuals currently opting for trains or buses to choose flights instead.
There are an estimated 200 reservation technology providers available in the tours and activities sector. Whether consolidation amongst key platforms will bring meaningful benefits for tour operators remains to be seen.