Articles tagged “online travel agencies”

The Habits of Travel Bookers: Shopping Cart Abandonment

In today’s consumer culture of virtual window shopping and price comparison, shopping cart abandonment has become a pain point for the online travel community, leaving marketers to figure out how…
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Three Digital Commerce Strategy Reports You May Have Missed

How and where travel brands connect with the new experiential consumer will continue to evolve and shift along these three critical axes: Digital payments, mobile booking, and travel ad tech. Those that push beyond the best practices will take the most risk, but stand to gain the biggest reward.