Dennis' Online Travel Briefing

Every Wednesday, Executive Editor and online travel rockstar Dennis Schaal brings readers exclusive reporting and insight into the business of online travel and digital booking, and how this sector has an impact across the travel industry.

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Tripadvisor Tests Instant Book (Again)

The regime under CEO Matt Goldberg is testing a bunch of stuff, including Tripadvisor Instant Book, and a new form of the previous subscription plan, Tripadvisor Plus. The idea is to not throw out the baby with the bath water, and to see what works now.