Articles tagged “salesforce”

The travel industry is clearly being dealt a blow by company travel bans, but could anyone have pictured an amount on this scale?

In this webinar, Salesforce and The Travel Corporation discuss the evolution of digital transformation, how it applies to businesses today, and why the right use of data is imperative to truly understanding today’s traveler.

The Covid-19 pandemic has shown that travel brands need to rethink consumer trust and loyalty to adapt to the new normal and truly deliver the personalized experiences that today’s customers expect. The stakes are higher than ever.

In this video from Skift’s Travel's Path Forward: Loyalty summit, we learn more about how loyalty strategies are evolving in the travel industry as brands look to deliver more value and better experiences to customers.

Gone are the days when “legacy systems” could explain away a travel brand’s inability to deliver next-level personalization.

Higher customer service expectations in the airline industry mandates a new approach to using innovative technology. This means not only deploying solutions to improve direct-to-customer experiences but also empowering employees to provide exceptional service at every touchpoint.

The use of technology in hospitality must go beyond improving consumer-facing products and digital experiences. Its true potential will be realized when hotel staff are empowered with the right insights at the right time so that they can transform guest experiences.