Articles tagged “short-term rentals”

Luxury short-term rentals sit at the intersection of old-world hospitality, expert-led curation, and innovative new-world tech, but they'll need unique models to stand apart in the rapidly growing alternative accommodations sector.

Altido, a short-term property management group based in Europe, plans to grow through bite-size mergers in 2020. Its new CEO seems right in saying that the dynamics driving the company's strategy speak to larger dynamics in the sector.

The online juggernaut isn't satisfied with dominating urban markets. Airbnb wants to take the beaches and the mountains, too, in the battle for short-term rental bookings. So the company is becoming savvier in how it approaches local property managers.

If you believe internet ratings, you’d think everything sold online is above average. Booking.com appears to be trying to combat that problem in the short-term rentals sector by rolling out a rating system. The company risks upsetting some property managers by acting as self-appointed judge and jury of unit quality. But some travelers may like the additional context.

Airbnb has nothing to worry about. Marriott is mainly interested in using rentals as a tool to build brand loyalty. So the Bethesda, Maryland-based hotel giant won't threaten the established players in short-term rental booking.

Behind the scenes, there may be abundant reasons that Booking Holdings and Airbnb, for that matter, won't be dabbling in Google's vacation rentals business for the time being. Perhaps they are seeking to boost direct traffic or are unhappy with the economics and user experience. Expedia may be positioned to take some advantage.

Do or die? Test and learn? Now or never? As Airbnb marches toward going public in 2020, a key question in many minds will be how Airbnb deals with Google — and at what price. There are no slam-dunk answers.

The short-term rental sector is rapidly expanding. Beyond key platforms in this sector, there is a growing ecosystem of property managers, startups and vendors that are competing to commercialize this space as regulators consider the rules and who's responsible for enforcing them. Find out who's joining Airbnb at this house party.

Google is following its hotel playbook in giving its own vacation rental and apartments business preferential treatment in Google search. As antitrust regulators take a look at Google's practices, and if travel is part of the review, this twist will be high on the agenda.

The European Union is the largest tourism destination in the world. Its accommodation sector is critical infrastructure supporting all of those travelers. Understand what shifts are taking place not just at the top level but also across subsectors, countries, and companies.