Sortis executives have given more details on their plans for Ace Hotels, the hip U.S.-based lifestyle brand that the company will acquire for $85 million in cash.
In Skift's top stories this week, Sortis Holdings acquires Ace Hotels for $85 million, business travelers seek more conference networking, and GetYourGuide CEO talks reimagining search for travel experiences.
Ace only has about a dozen properties, but it has punched above its weight in brand impact. Here's our analysis of whether Sortis is a good home and if $85 million is a good price.