Articles tagged “uber”

Sustainability: How to Measure Corporate Travel’s Impact

A new e-book from Uber for Business outlines several key ways that companies can chart a path toward measuring responsible and sustainable corporate travel, while continuing to reap the indispensable benefits of meetings, events, team gatherings, and more.
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Travel’s Super Bowl Ads Forfeit Storytelling for Star Power

Given the dearth of creative firepower on Sunday during the Super Bowl, it would not have been hard for travel companies to stand out in the crowded field of all the meh 30-second spots. That unfortunately didn't happen, with travel brands opting for the same formula of celebrity status quo that did little to inspire.