Everyone dislikes it, everyone complains about it, and studies show it hurts outbound tourism. But the myopic Brtish government just loves the revenue too much to give it up.
UK' tourism growth from its traditionally big markets of North America and Europe has been stagnating, and this slashing of funds, in name of austerity, will not do any wonders to its economy in the short run, or even long run.
The growing trend of turning prisons into boutique hotels exemplifies consumers’ desire for authentic or unique experiences as well as hoteliers’ appetite for differentiating themselves by pushing design boundaries.
Just as domestic tourism to the Sicilian film spots slowed during the recession, the popular series was exported to the UK with surprisingly huge benefit of driving UK tourists to recession-hit shores.
VisitEngland is appealing to Brits’ pocketbooks with a domestic tourism campaign, but destinations that supply sunshine on the cheap will see a rise in British travelers despite the ad push.