Articles tagged “wellness”

Actually, these results aren't all that surprising when you think of them in the bigger scheme of things. Today's honeymooners, many of whom are Millennials, are traveling with the same Millennial mindset we've been seeing across all types of travelers, regardless of whether they're traveling for business, leisure, or a special occasion like a honeymoon.

The opportunities in health and wellness tourism have never been richer.

While free WiFi and breakfast remain the top perks for business travelers, a shift towards healthy living is spurring hotels to rethink their wellness amenities to help corporate travelers maintain their sleep and fitness routines on the road.

Social marketing is as much about building a brand as about selling an actual product. Four Seasons' current campaign is putting its properties on the bucket lists of thousands of health-minded travelers.

Wellness tourism has made huge leaps in the past few years, with more tourists wanting to maintain healthy habits as they travel. But it still has a long way to go before it becomes ubiquitous in parts of Africa and the Middle East, as well as outpacing traditional tourism.

Marriott came up with this millennial-inspired idea from its crowdsourced Travel Brilliantly campaign, and it fits right in with the wellness trend that is touching all parts of the hospitality industry.

By placing large gyms just off the lobbies, streamlining the guest experience at every touchpoint, and anchoring the brand mission in wellness, EVEN Hotels could inspire more people to actually workout.

As hotels learn about what guests respond to and appreciate, their products will innovate and become more integrated in the general hotel experience. This is a trend taking place across the travel industry in airports, airlines, and even destinations' most popular attractions.