Startups

The Takeoff Episode 02: How Startups Can Adapt and Pivot

The Takeoff is a video series from Skift and Amadeus exploring the key elements of the startup mindset, and what it takes to transition from early stage travel startup to next level innovator. The second episode is on Adaptability: pivoting, changing tactics and why it’s better to be committed to a problem rather than a solution. .
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Startups Stories Series: The Pivot to B2B Is Not the Promised Land

Travel startups pivoting from a consumer business toward a B2B focus is trendy, with founders and CEOs believing that there will be fewer marketing woes and reduced competition. But get in line when it comes to joining the droves of startups trying to sell to big corporations, hotels and travel agencies. The sales hurdle can be almost as intractable as the marketing roadblock.