Startups

The travel space is filled with more copycats than innovators, each seeking to set themselves apart with slight improvements rather than industry-changing ideas.

Having hard proof that Rocketrip's product influences employee behavior will be a major selling point for the startup and inform its incentive system.

Busbud sets itself apart from other bus travel startups in both the breadth of its inventory and the markets it is going after, especially South America where bus travel is more common than the U.S.

While it is exciting to see the consolidation happening in the online travel booking space, the lack of new scaled startups to challenge the biggies remains a worry for anyone. And possibly consumers as well.

Bridging the gap between B2B and B2C is important for startups who want to build a brand while attracting enough customers to make money and build a viable business.

The bus market is considerably different from air travel and hotels, but based on Greyhound's startup experiment there still remains an opportunity for one or two bus travel aggregators to break through.