Hotel chains today often struggle with fragmented distribution channels and complex wholesale rate management. Maintaining an offline distribution network can be costly and time-consuming and often requires substantial discounts and…
A new trend report offers actionable strategies to help travel brands do more than increase membership numbers, empowering them to create differentiated programs that will inspire lifetime loyal customers.
By 2030, direct digital bookings will dominate hotel distribution, generating over $400 billion of hotel gross bookings — overtaking the online travel agencies which are expected to bring in a smaller $333 billion of hotel bookings.
Millennial and Gen Z travelers are stress-testing hotels’ ability to keep up with customer technology preferences. Hotel owners and operators need to seek out creative tech features and amenities to help them compete in an ever-changing travel landscape.
As Gen Z and millennial travelers increase their travel spending, they’re turning to social media to discover, plan, and share life-changing travel. Snap’s native features and core principles support travelers across the trip life cycle while helping brands attract and convert these high-value consumers.