Seattle Seahawks Quarterback Russell Wilson Partners With Alaska Airlines

Dennis Schaal

December 17th, 2013 at 2:30 PM EST

Photo Credit: Seattle Seahawks quarterback Russell Wilson joins the Alaska Airlines team as Chief Football Officer. Alaska Airlines

Skift Take

Alaska Airlines should think big about this partnership with Russell Wilson. Be creative, and throw a Hail Mary pass if you have to.

Russell Wilson, quarterback for the Seattle Seahawks (12-2), hopes to be traveling to Super Bowl XLVIII at MetLife Stadium in New Jersey in early February, and that wouldn't hurt the exclusive multiyear marketing partnershi

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