Last-Minute Millennials Drive Mobile Bookings, So Make it Easy
It’s not that Millennials don’t have it together.
We’re just organized on tiny, slippery smartphones completely covered in drop-wounds. So why are 18- to 34-year-olds known for last-minute booking? The answer is also a question: Which type of Millennial traveler are you - business or leisure?
Millennial business travelers don’t think twice about dropping some serious cash on last-minute bookings for hotels and flights—not to mention room service, seat upgrades, and in-flight entertainment. It’s on the company card. Why book ahead? Queue up the steaks.
Some 52 percent of millennial business travelers book on mobile devices, according to Expe