New Skift Trends Report: The State of Mobile Booking 2015


Skift Take

This Skift Trends Report traces some of the seminal shifts of 2014, from the dramatic rise in mobile bookings to same-day hotel- booking trends and marketing trends that impact mobile development.

Today we are launching the latest report in our Skift Trends Reports service, a forward-facing look at The State of Mobile Booking 2015. For the past several years travelers have been juggling their trip-planning, maneuvering from device to device while perusing a potential vacation on the train and continuing when arriving in the office, taking a