Interview: Hilton CEO on Being Everything to Every Guest Everywhere
Photo Credit: Hilton Worldwide CEO Christopher Nassetta greets hotel staff. Hilton Worldwide
Skift Take
Few companies believe that they can be everything to everyone, but that's exactly what Hilton is going after, by listening to its current and could-be guests for which products and experience to build upon.
Editor’s Note: This interview is part of Skift's CEO interview series. This series is with hospitality CEOs talking about the Future of the Guest Experience and the evolving expectations and demands of hotel guests. Check out all the interviews as they come out here. Also, enjoy the previous series on the Future of Travel Booking, with online travel CEOs.
Hilton Worldwide is the largest global hospitality company by number of rooms and is quickly innovating to meet customers' changing demands across technology, experience, and mindfulness.
For example, Hilton is tapping into tech innovation to improve guests' experience. In July, it was the first major hotel brand to give guests the ability to select specific rooms a day before their stay.
Hilton also joined the ranks of major hotel corporations putting a foot in the growing independent and lifestyle segments. In June, the company launched Curio, a collection of independent properties that wouldn't fit under its other br
