How 5 Top Hotel CEOs Are Using Tech Power to Drive Personalization
Skift Take
Technology has not only given hotels a wealth of information on consumers' habits and preferences; it's also given them the tools to turn that data into a more personalized stay from booking to check-out.
Not every consumer wants to see the hotel check-in process ditch the human interaction in favor of apps, i-Beacons, and touch screens.
We recently released our e-book about the Future of the Guest Experience — an unprecedented collection of 28 interviews with the CEOs of virtually all of the world’s top hotel groups including 11 global brands, 13 luxury and lifestyle brands, and four hotel marketing organizations.
By collecting their thoughts on a similar set of topics–from technology and marketing to fees and training–we have tackled the hospitality’s
