4 Key Charts That Show the Rapid Demographic Shifts in Global Tourism
Photo Credit: A tourist buying souvenirs in the city center of Medellin, Colombia. Skift / Dan Peltier
Skift Take
The global tourism map has been redrawn and we're already seeing travel brands feverishly try to break into developing markets at a heightened pace. The question is whether those markets' own hotel and airline competitors will have the gumption to take on that foreign entrenchment.
Gone are the days when advanced European economies dominated the international tourist arrivals landscape and enter an era of emerging economies getting much larger chips in the game of global tourism.
The United Nations World Tourism Organization's (UNWTO) projection that emerging economies will welcome more international tourists than advanced economies by 2020 is clearly on track to fruition. Already, developing countries account for more than 40% of all international t
