Moxy Hotels’ New YouTube Series Is Not Intended For Mature Audiences
Photo Credit: Taryn Southern (left) hosts fellow YouTube stars like Brittany Furlan in the new 'Do Not Disturb' webisodes. Moxy Hotels
Skift Take
Moxy Hotels' irreverent new YouTube series is not just designed for 30-year-old women with boyfriend and fashion issues, probably. This lastest offering from Marriott's Content Studio, which is a bit edgy in parts, shows just how much the brand has evolved in the last few years.
Moxy Hotels launched a new video campaign today called "Do Not Disturb" with YouTube queen Taryn Southern interviewing other online influencers, some of whom have a thing for black leather bullwhips and bizarre high-alcohol cocktails. Others just want to cuddle.
This all takes place with Southern and her guests reclining on a bed in a sample Moxy guest room housed inside a 20-foot shipping container parked at the YouTube compound in Los Angeles.
Launched in Milan last fall, Moxy Hotels is Marriott's boldest move yet specifically targeting the Millennial customer.
Marriott is scheduled to open ten Moxy Hotel projects in 2016 in: New Orleans (French Quarter and Warehouse District), San Francisco, New York City (Chelsea, Midtown, and Lower Manhattan), Chicago, Seattle, San Diego and Washington, D.C.
The Do Not Disturb videos are designed to drive advanced exposure around the Moxy fla
