Skift Take
Thinking about business and leisure travelers as polar opposite groups doesn't benefit anyone anymore and never really did. Both traveler types want the human touch, convenience and of course a few creature comforts during their trips.
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Business travel has been anything but 'business as usual' during the past year. Business travelers began turning more frequently to on-demand ride apps like Uber and Lyft and alternative lodging options like Airbnb became easier to book and expense for business trips through Airbnb Business. The U.S. dollar also grew stronger against the Euro and other major currencies and the millennial business traveler gained more recognition from brands.
This week's five startups demonstrate that business travel doesn't have to be all about business, and it also doesn't have to be bureaucratic. From rethinking travel fitness to rewarding business travelers for booking under budget, these startups have i