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Online Travel

Video: Priceline.com CEO on the Most Important Booking Metric

Jason Clampet photo
Jason Clampet

Skift Take

Understanding how Priceline.com turns lurkers into customers is key to gauging its success.

https://www.youtube.com/watch?v=iSXki1Qi1U4 Paul Hennessy, CEO of Priceline.com, spoke at the Skift Global Forum with Skift News Editor Dennis Schaal about his most important online metric: convers

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