Subscribe
Login
Media and PR

Digital Travel Marketing This Week: Airlines, Hotels, Offer Black Friday Deals

Jeremy Kressman

Photo Credit: Mass merchandisers aren't the only retailers offering discounts on Black Friday. Increasingly many travel companies are too. Flickr

Skift Take

Is the Black Friday business something that provides a new opportunity for travel retailers or is it a discounting trap that sets the wrong tone for their products?

This week we're talking about Black Friday. The deluge of deals and discounts offered in the days following Thanksgiving are a rite of passage for any savvy holiday shopper looking to stock up on electronics or clothing. But increasingly this year, many travel companies are getting into the act as well, offering steep discounts on hotel rooms, airfare and package tours. Will travelers take the bait? Or will consumers (and retailers) respond to Black Friday craziness with a shrug? Read on for the details. Black Friday Discounts Creep Into Travel Space While Thanksgiving's Black Friday discounts have traditionally

Online travel coverage is exclusive for Skift Pro subscribers.

Subscribe for full access to all Skift coverage for as low as $55 a month.
See the latest online travel headlines.

Apple Pay, Google Pay, Paypal, VISA, Mastercard, Discover, American Express

Already a subscriber? Login