Skift Take
Sometimes when brands look at a problem in a way they never have, new creativity comes out and fresh ideas are hatched. It's especially helpful to do this when considering problems that have plagued travelers for decades.
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So far 2016 has already been a year of brands looking ahead to what could be, whether it's messaging a hotel to confirm arrival details or visiting the sunny beaches of Florida wearing a virtual reality headset.
This week's five startups want to solve critical travel problems in their own rights, whether it's learning how to serve travelers location-based audio content or helping them communicate with restaurant servers in real-time. They reached for decades-old travel issues that remain unsolved and found a way to propose new ideas to tackle them.
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