Generator Hostels’ Leaders Explain the Rise of Hostels for Business Travelers
Photo Credit: The 916-bed Generator Paris opened in the trendy Canal St. Martin neighborhood in February 2015. Generator Hostels
Skift Take
Generator Hostels offers a viable option for business travelers by offering single rooms and focusing on how programming and design can drive social engagement among guests and locals. That energetic vibe is also attracting hip consumer brands to partner with the innovative hospitality group.
Generator Hostels is expanding with three new properties in Europe and its first in America, and it's moving more aggressively into the business events sector.
The new Generators in Amsterdam, Stockholm and Rome will all open for summer business, while a 102-unit Miami property is scheduled to open in South Beach in 2017.
Like recent openings in Venice and Paris, the newest accommodations combine both single hotel-style rooms and traditional multi-bed hostel rooms. The single rooms are evolving into an interesting hospitality sub-sector for business travelers seeking a non-corporate hotel stay.
The single accommodations provide significantly more affordable booking options in high demand urban centers, along with the convivial ambience inherent in the hostel guest experience.
Generator's tagline is: "Design Led Hostels." The high-concept interior design in the public spaces is stewarded by Anwar Mekhayech, principle at DesignAgency in Toronto. He and Generator are he
