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New Skift Trends Report: The State of Traveler Connectivity in 2016

Jeremy Kressman

Skift Take

Traveler demand for, and use of, Internet connection services is soaring, creating a dilemma for travel brands that must walk a precarious tightrope between charging for access and risking customer anger over unreliable free service.

Today we are launching the latest report in our Skift Trends Reports service, The State of Consumer Connectivity in 2016. Wi-Fi has gone from becoming a perk to a necessity in the last few years. That presents something of a dilemma for travel brands. If they charge for usage, then consumers ge

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