Skift Take
With so many new aircraft coming onboard, Norwegian was always going to have to cast its eyes further afield for new destinations. Air fares between Europe and South America tend to be on the pricey side, so Argentina is a sensible place to start shaking things up.
Having already taken on legacy carriers with its cheap flights between Europe and the U.S., Norwegian Air has now set its sights on a less well served market.
After a number of heavy hints in recent months, the airline has finally confirmed the establishment of a new operation in Argentina.
No details or routes have been revealed yet, but given the company’s determination to keep its airlines in the air for 18 hours a day, you would expect a mixture of long and short haul flights.
Currently Norwegian offers flights to several destinations in Mexico but only through charter arrangements with U.S. tour operators Funjet Vacations and Apple Vacations.
“As an ambitious airline with a huge aircraft order, we have made no secret of our plans to expand our operation to other parts of the world, including the South American market which is characterised by little competition and high prices," a Norwegian spokesperson said.
"As part of this we can confirm that a new company, Norwegian Air Argentina, has been established to allow us to explore opportunities to ent
