Airlines Add to United’s Social Media Woes Following Its Latest Controversy


Skift Take

If history is our guide, another airline will do something worse soon. But for now, United is taking a beating on social media, even from its peers.

Everybody apparently has something to say about a recent debacle in which a passenger was forcibly ejected on a United flight and now, some airlines are trying to turn it into a marketing opportunity. Middle East carriers, stung by recent anti-competitive movements among the U.S. legacy carriers and a recent electronics ban (possibly motivated by things other than security) have perhaps been most harsh. Royal Jordanian, which is known for its snarky social media feeds, posted a photo on Monday sa