China's Luxury Travelers Are Young and Spending More Than Ever


Skift Take

Chinese consumers are responsible for one-third of the world’s personal luxury spending, but the consumers are younger and more affluent than the sector is accustomed to serving. Speaking directly to this group will pay off with loyalty and service for decades to come.

The Skift New Luxury Newsletter is our weekly newsletter focused on the business of selling luxury travel, the people and companies creating and selling experiences, emerging trends, and the changing consumer habits around the sector. In addition to providing this weekly digest with stories that are relevant to the sector, Skift is expanding its coverage of the sector with stories like you find below. Chinese millennial travelers are the future of luxury spending: They’re well-traveled, affluent, and eager to spend on on luxury goods and experiences that show off their wealth. This is great news for the travel and luxury retail sector, but let’s break down where the opportunities actually lie. Globally, the share