What the One Percenter Travelers Really Want From Tourism


Skift Take

The 1 percent are looking for the same things from travel — experiences and bragging rights. They just have the means to take it up a few notches beyond the other 99 percent.

“Let me tell you about the very rich,” said one F. Scott Fitzgerald. “They are different from you and me.” F. Scott couldn’t have been more spot on. The very rich are not only different from you and me (unless you happen to have a net worth of more than $50 million ...and in that case, good on you), but, taking things a step further, they are very different from the pedestrian rich. Nowhere are those differences more apparent than in their travel habits. [signupform id="91580e75-6c0e-4e11-8df7-7f1dd2376b1f" text="Interested in more stories like this? Subscribe to Skift's New Luxury Newsletter to stay up-to-date on the business of modern luxury travel." class="purple"] According to the 2016 Credit Suisse Global Wealth Report, there are four million people worldwide with assets between $5 million and $50 million. However, only 140,900 are ultra-wealthy. Ultra-high net worth (UHNW) is defined as having assets valued at more than $50 milli

Tags: luxury