Best Western Buys Sweden Hotels in Latest Consolidation Move
Photo Caption: Best Western has acquired Sweden Hotels for an undisclosed sum. Sweden Hotels
Skift Take
As we’ve seen with other recent hospitality mergers and acquisitions, being bigger can often be better. Expanding in Sweden doesn’t seem like a bad idea for Best Western.
Phoenix-based Best Western Hotels & Resorts has acquired Sweden Hotels, a collection of 59 hotels across Sweden, for an undisclosed sum. The acquisition makes Best Western the largest hotel chain in Sweden, with a total of 135 properties.
Sweden Hotels, which has been in business since 1977, now gets access to Best Western’s loyalty program, Best Western Rewards, its distributi
