Alaska Launches Promotions Just for Regional Loyalty Program Members
Photo Credit: An Alaska Airlines plane on the tarmac. The carrier is creating special bonuses for passengers flying partner airlines. Alaska Airlines / Alaska Airlines
Skift Take
Alaska's Mileage Plan program continues to get stronger with a new series of incentives aimed at west coast Virgin America customers. Between the incentives and the numerous partners, Alaska has put together a pretty solid loyalty program.
In a time where most airlines are making drastic cuts to loyalty programs, Alaska Airlines appears to be headed in the opposite direction once more with a new promotion aimed at travelers flying through the west coast.
Through September 30th of this year, Alaska's Mileage Plan loyalty program is rewarding travelers flying from or connecting through several west coast cities with double award miles on ten partner carriers. Airlines in which
