Meeting Planning Is Reinventing Itself by Redefining Its Roles
Photo Credit: The crowd at TEDActive 2015 in Whistler, Canada. Meeting planning departments are merging with the travel management function at large corporations. Flickr / Marla Aufmuth/TED
Skift Take
Convergence is trending among travel and event departments at big companies. Fueled by technology, it will only become more important to both sectors in the future if old-school thinking doesn't get in the way.
There's so much overlap between travel management and event spending that corporations are increasingly combining the functions.
This consolidation is happening quickly in a bid to increase savings and corporate efficiency. With air and hotel costs on the rise, sustained savings are a focus among stakeholders across organizations.
The Global Business Travel Association and Cvent polled 124 North American event planners and travel managers who are at least "somewhat involved in meetings, events, and travel at their organization" for a report titled Consolidation Two
