Skift Take
Consumer technology is undergoing a transformation, powered by artificial intelligence and voice commands. Corporations should pay attention to how their travelers' behavior shifts in order to stay in front of upcoming trends.
A constant refrain in corporate travel these days is a focus on learning from the consumer travel sector. This is really about better understanding the needs of business travelers, and creating the right tools and interfaces to make their travel experiences better.
It doesn't hurt that creating better booking tools encourages travelers to book their travel in the right places. From the employer or travel management company perspective, that is.
At the CES 2018 show in Las Vegas this week, I couldn't help but think that corporate travel, which lags behind consumer travel in many ways, should pay attention to what the cutting edge in consumer technology could mean for the sector in a few years.
When Consumer Technology Association senior director of research described the coming changes to how consumers will use technology, he called the next few years the beginning of "a data age." Travel manage
